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Elevating Voices: Community Media Center showcases locally produced videos exploring identity, race, disability at Wealthy Theatre

On Wednesday, March 19, 2017, Grand Rapids Community Media Center (GRCMC) will present a special showcase of video productions created during the Elevating Voices project. Elevating Voices is a multi-year project created to raise the visibility of diverse voices in our community.
Underwriting support from:
Students participating in the Elevating Voices project

Students participating in the Elevating Voices project /Courtesy of the GRCMC

Elevating Voices at Wealthy Theatre

Elevating Voices at Wealthy Theatre /Elizabeth Rogers Drouillard

On Wednesday night, Grand Rapids Community Media Center (GRCMC) will present a special showcase of video productions created during the Elevating Voices project.

Elevating Voices is a multi-year project of GRCMC created to raise the visibility of diverse voices in our community by providing on-site training and the production tools necessary for participants to tell their own stories right in the neighborhoods where they already live and work. The showcase features videos produced at Harrison Park Elementary, Boys & Girls Club of Grand Rapids Youth Commonwealth, Grandville Avenue for Arts and Humanities, and Disability Advocates of Kent County.

“With access to the equipment and training,” said Steffanie Rosalez, Program Director at Grandville Avenue Arts and Humanities’ Cook Arts Center, “The teens were able to make some of things that they wanted to do come to life. Like create a short documentary, explore themes of race, identity, and heritage… and take the camera and explore, take photos or hop on a computer and mess around with video editing.”

Rosalez added, “It’s been an extremely awesome experience and we’re glad to have participated.”  

Linda Gellasch, GRCMC Executive Director, describes Elevating Voices as an opportunity, “for Community Media Center to reach deeper into communities in Grand Rapids that are largely underrepresented or misrepresented by corporate media. Through W.K. Kellogg Foundation funding, GRCMC has been able to ‘embed’ expertise and modern media tools for empowering people to fully participate in media and speak for themselves.” The screening will be followed by a panel discussion and Q&A about media strategies for nonprofit organizations working with underrepresented communities. Elevating Voices is a three-year project initiated by GRCMC and made possible through generous support of the W.K. Kellogg Foundation.

“GRCMC has in large part been a ‘destination’ organization where patrons come to our site to make media, but through Elevating Voices we’ve been able to take to our partner sites media literacy lessons, media technology training and journalism education. The messages produced by the participants are incredible stories that all should experience. Every voice truly should be heard," Gellasch said. 

The screening will be held on Wednesday April 19th from 6 p.m. to 8 p.m. at Wealthy Theatre (1130 Wealthy St. SE). This event is free and open to all.

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